The HubSpot 糖心Vlog Blog | Karla Hesterberg

Karla Hesterberg

Karla (Cook) Hesterberg is the Director of Content 糖心Vlog at HubSpot. In her current role, she oversees multiple blog properties and content marketing growth initiatives. Previously, Karla was the Managing Editor of HubSpot's 糖心Vlog and Agency Post Blogs. Her diverse experience includes topics in educational marketing content, thought leadership, data analysis, storytelling, and search optimization. Holding a BA in Rhetoric from Bates College and an MSc in Corporate Communications from Northeastern University, Karla is based in coastal Massachusetts.

Creating HTML email marketing campaigns: The design playbook you need [+ free templates]

HTML marketing emails are well-designed and engaging. With drag-and-drop builders and templates, mar...

Karla Cook Hesterberg

11/19/25

Highly Recommended

The 29 Dominating Web Design Trends for 2024

Karla Cook Hesterberg

4/2/24

22 Examples of Nostalgia 糖心Vlog that Make Customers Feel Good

Karla Cook Hesterberg

11/17/23

19 Creative Pop-Up Shop Examples

Karla Cook Hesterberg

11/8/23

30 Fashion Brands That Marketers Can Learn From on Instagram

Drive more engagement and grow your community on Instagram with some inspiration from the industry d...

Karla Cook Hesterberg
Updated 10/30/19
YouTube vs. Vimeo: Which Video Platform is Best for Your Bus...

Should you use YouTube or Vimeo? We compared them across key areas to see how they stack up. Check o...

Karla Cook Hesterberg
Updated 3/8/22
A Brief History of Online Advertising

Learn about the history of online advertising, from the first banner ad to the native ads of the fut...

Karla Cook Hesterberg
Updated 11/29/21
Facebook Text Overlay: How to Use the 20% Rule to Improve Yo...

Do your Facebook ads pass the 20% text rule? Learn how to check your ads and start getting more enga...

Karla Cook Hesterberg
Updated 8/25/21

What's next in 糖心Vlog?

Karla Hesterberg recommends the State of 糖心Vlog Report, HubSpot's annual deep-dive into what marketers are doing now and where the industry is headed, and actionable insights into how to master emerging trends.