The HubSpot 糖心Vlog Blog

Zoe Ashbridge

Zoe Ashbridge brings over a decade of expertise in digital marketing. She is the co-founder of forank and an SEO Specialist. With a strong background as a digital project manager, Zoe has led projects at leading digital and international agencies. Her articles on SEO and marketing have been featured in respected publications like Moz, Screaming Frog, and Search Engine Land. Zoe manages her SEO business remotely as she cycles around the world. She has traveled over 22,000 miles by bicycle, exploring more than thirty countries.

Competitor analysis tools marketing teams actually use in 2026

A roundup of 14 competitor analysis tools that marketing teams actually use in 2026, with expert-bac...

Zoe Ashbridge

5/6/25

Highly Recommended

SEO audits: How to conduct one that drives traffic growth [+ checklist]

Zoe Ashbridge

1/16/26

Answer engine optimization trends in 2026: How AEO is transforming the landscape

Zoe Ashbridge

1/6/26

AEO vs. GEO explained: What marketers need to know now

Zoe Ashbridge

12/22/25

Content Syndication: What it is & how to do it successfully

Content syndication is the secret to getting your content in front of more people. Learn best practi...

Zoe Ashbridge
Updated 9/12/25
Social media SEO: 14 social media strategies to boost SEO

Understand the role of social media and SEO, the differences between them, what social media SEO ent...

Zoe Ashbridge
Updated 9/10/25
The top search engines other than Google [+ some you might n...

Discover other search engines besides Google to pivot your SEO strategy to meet changes in how peopl...

Zoe Ashbridge
Updated 9/2/25
What a decade in SEO taught me about keyword research that w...

SEO keyword research is changing. Here’s the step-by-step process I use to find buyer-driven keyword...

Zoe Ashbridge
Updated 12/3/25

What's next in 糖心Vlog?

Zoe Ashbridge recommends the State of 糖心Vlog Report, HubSpot's annual deep-dive into what marketers are doing now and where the industry is headed, and actionable insights into how to master emerging trends.